15 Strategies I Used to Get 840,500 Website Visits From Google Discover
When I first heard about Google Discover, I was intrigued by its potential to drive massive organic traffic. Fast forward a few months, and I achieved an incredible milestone: 840,500 website visits in just one month!
In this blog, I’ll share the 15 proven strategies I used to crack the code and skyrocket my website traffic. These actionable insights will help you do the same.
1. Craft Engaging, Click-Worthy Headlines
Your headline is the first thing readers notice. I focused on creating curiosity-driven headlines that promised value without being clickbait.
Example:
Instead of “10 Fitness Tips,” I wrote “10 Fitness Hacks Trainers Don’t Want You to Know.”
2. Focus on Evergreen & Trending Content
Balancing timeless topics with seasonal trends was key. For example:
- Evergreen: “How to Stay Productive Every Day”
- Trending: “Top Summer Travel Destinations for 2024”
3. Leverage High-Quality Images and Videos
Google Discover thrives on visual content. I used:
- Bright, relevant images optimized for mobile.
- Short, engaging videos to accompany articles.
4. Optimize for Mobile
Since most Google Discover users browse on mobile, I ensured:
- Fast-loading pages.
- Clear, responsive layouts.
- Large fonts for readability.
5. Write Scannable, Digestible Content
I structured my blogs with:
- Short paragraphs.
- Bullet points and subheadings.
- Bolded key takeaways to grab attention.
6. Prioritize Visual SEO
I optimized every image by:
- Adding descriptive file names and alt text.
- Using lightweight formats (e.g., WebP) for fast loading.
7. Publish Consistently
Consistency is critical. I maintained a schedule of 3–4 blogs per week, ensuring fresh content was regularly available for indexing.
8. Target High-Interest Topics in My Niche
Using tools like Google Trends and BuzzSumo, I identified popular topics that resonated with my audience.
9. Optimize Content for E-A-T
Google Discover values Expertise, Authoritativeness, and Trustworthiness. To build this, I:
- Cited credible sources.
- Kept my bio updated with credentials.
- Built backlinks from authoritative websites.
10. Use Structured Data Markup
I added schema markup (e.g., article, video, FAQ schema) to make my content more visible and engaging in Discover.
11. Leverage Social Proof
Adding social proof, like testimonials, reader comments, and engagement stats, helped increase trust and click-through rates.
12. Promote Content Through Social Channels
Sharing my articles on platforms like Instagram Stories and Twitter drove initial engagement, which boosted Discover visibility.
13. Monitor Analytics and Iterate
Using Google Search Console, I analyzed Discover performance and adjusted my strategies. I tracked metrics like:
- CTR (Click-Through Rate).
- Impressions.
- Content type performance.
14. Engage with Niche Communities
I shared my blogs in relevant forums and Facebook groups, which boosted initial traffic and increased my chances of being picked by Discover.
15. Stay Updated with Algorithm Changes
Google Discover’s algorithm evolves, so I followed SEO experts and kept up with updates to tweak my strategy accordingly.
Conclusion
Getting over 840,500 visits from Google Discover wasn’t a fluke — it was the result of strategic planning and consistent effort. By implementing these 15 strategies, you can significantly boost your Discover traffic and unlock your website’s full potential.