Why important social media for your business.

Gopinath Govindaraj
2 min readMay 10, 2019

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Social media for Business

Why social media:

Social media marketing increases your brand’s awareness. 80 % of small businesses use social media to attract new customers. Furthermore 30% of customers have identified social media as how they identify new brands products and services.

So there is no doubt that make the plan for social media strategy. Every business wants to sell the product or providing service and it is one of the way of communicate your customer and getting their feedback's directly about your product or service.

Targeting Audience:

Targeting

Let’s choose your platform and where you want to talk about your product or service. Use Demographics, age, gender, device, browsers.

Increasing Traffic:

Social media is on of the way of increase your website traffic. The great way to increase traffic you should do share your content on social media more than once. Remember that your content says everything about your brand, so make sure your blog posts, case studies or infographics go above and beyond to make the social sharing aspect greater.

Engaging with your Customer:

Social media is a communication channel. Therefore you can communicate directly with your customer or audience. You have to provide best customer experience in social media.

Advertising on Social media:

Paid Ads

social media ads have become more popular. Now a days every companies are running the advertising on social media and increasing their revenue (ROI). the paid social media ads and boosted content choose how much want to spend and how long you want to run.

Social Media Analytics:

Analytics on social media Engaging

Every Week measure the social media analytics data. The purpose of how your audience interacting with you and your business. It was useful for understanding your audience.

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Gopinath Govindaraj
Gopinath Govindaraj

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